Deep in the Welsh countryside, a small, community-run fair has been dishing up a bucketload of unapologetic rural tradition for nearly 60 years. Lola Akinmade Åkerström pays a visit—camera firmly in hand.

Over an hour and a half into our estimated 30-minute drive from the pint-sized, literary powerhouse village of Hay-on-Wye, we sit gridlocked on a single lane backcountry road. We are stalled in Brecon Beacons National Park. Behind our minivan is a narrow queue of cars and in front of us, a similar queue of curiously patient drivers.

For the last hour, we have been stopping, reversing, manoeuvring, backing up and inching our way deeper into the remote countryside of South Wales.We finally break through the jam and hurtle onwards only to meet an enormous convoy of motorcyclists head on.

But I don’t mind all that much, because I know we’re almost there.